Experience
Chelan Valley Farms
It sounds like a dream. A family moves to a scenic valley to establish a working farm that functions as a year-round community resource, a popular tourist destination, a budding vineyard, and their sole livelihood. But it’s real, and their materials needed to bring it to fruition and beyond.
Website
This site had to work hard yet exude the utmost in calm. It needed to set the scene (the natural beauty of rural Washington State wine country), extend the invitation (everchanging seasonal experiences, ranging from day visits to longer stays), and reflect the natural hospitality of the hosts, Chad and Jeana—then turn to selling wine once the first bottles were ready.
Designer: Susan Arens
Wine labels
From straightforward tasting notes to personal stories like proprietor Jeana’s dedication to Dahlias, each element needed to suggest that an opportune experience was at hand.
Designer: Susan Arens